No more free news?
Is the era of free online news nearing an end? Top newspaper execs met last week to discuss the future of online content. Another writer asks: Is this conclave even legal?
Group tries to snuff out smoking on the big screen
The American Medical Association Alliance is fuming about smoking on the big screen. The group has unveiled a summer-long campaign to publicly shame movie studios for depicting images of smoking in this summer’s blockbusters.
Measuring online ad performance
Curious about how online ads measure up? Read how Wall Street-like analysis is gaining importance in the online advertising industry.
Battery-powered smokes
The latest in alternative nicotine products is the e-cigarette, an electronic device that looks just like a cigarette–even producing a vapor mist similar to cigarette smoke. How dangerous is it? Read more here.
Rule change may let FDA reveal critical drug info
Information about drugs and medical devices formerly withheld as trade secrets by the FDA may soon see the light of day. Read more here.
Re-imagining America
NYC culture mag Paper invited some of its favorite artists to redefine America. See what they came up with here.
Don’t pick a fight with the media
When considering how to respond to negative press, keep this story in mind.
KFC gets cooked over promo debacle
When KFC landed a deal with Oprah to give away free samples of its new grilled chicken, it should have been PR gold. Instead, by not following through, the fast food chain damaged its brand. Read more here.
The upside to advertising during downtimes
Proof on why it’s important to maintain advertising programs during a recession: the story of Kellogg and Post during the Great Depression. Read more here.
Following through on social media talk
Marketing agencies have been talking about social media for quite some time, but now that businesses are buying in, are they equipped to implement the programs? Read one agency’s story here.
Brew mag grows despite sagging economy
Beer seems to be a topic that shirks economic trends. Maybe that’s why Draft, a new magazine covering all things hops & barley, has cracked 200,000 paid subscribers and a newsstand circulation of 70,000 at a time when many magazines are facing last call. Read more here (subscription required).
Blogs test the limits of copyright law
With more and more websites and blogs repurposing content from popular news organizations–and collecting ad revenue from it–media execs are starting to push back. Read this New York Times article for more on how copyright law is being tested in today’s digital world.
Maine docs learn dental skills to fill need
A shortage of dentists in Maine has led local medical schools to offer training in tooth extraction and other minor dental procedures, making routine dental care available to many who did not have access to it before. Read more in this New York Times story.
Harvard scrutinized for ties to big pharma
According to this New York Times article, Harvard Medical School is getting a lot of unwanted attention for its ties to the pharmaceutical industry. The school was given an F grade from the American Medical Student Association, a group that monitors how schools handle industry funding.
Tips for digging out of your inbox
Are you suffering from e-mail overload? Is e-mail like a drug and you need a constant fix? This New York Times article offers the cure for managing that pesky in-box. The first tips: turn off auto-notifications alerting you to new mail and don’t check mail more than three times an hour.
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